SparkToro & Followerwonk Joint Twitter Analysis: Nearly 20% of Active Accounts Are Fake or Spam

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Why we liked this article

  • Strong data analysis shows that of 44,058 public Twitter accounts that have tweeted in the last 90 days. 19.42% are likely spam or fake. Which is 4x times more than Twitter’s own estimate.
  • Transparent methodology of data analyzed.
  • Interesting comparison of fake Twitter accounts and the percentage of fake/spam followers on Elon Musk’s own Twitter account.
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